KatHudson.com

Balancing Internet Marketing with Motherhood

Twitter Weekly Updates for 2010-02-07

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“PLR” stands for Private Label Rights, which grants you the right to use content written by someone else as if it were your own.  This usually includes:

  • The right to modify or re-write the material any way you like.
  • The right to insert your own name as the author.
  • The right to sell or give away the material to others.

This creates a lucrative opportunity for internet business owners because they get access to quality written content at very low prices.

Why is PLR content so affordable?

If you’ve ever looked into hiring a ghostwriter, you likely discovered that they don’t work cheap (the good ones, anyway).  They need to set a fair rate to compensate for the time and expertise they devote to each project.

Private label content is much more affordable because the same material is sold to numerous buyers!

Compare:

One ghostwriter selling one project to one client = $1000.00

One ghostwriter selling the same project to 50 buyers at $20.00 each = $1000.00

Would you rather pay $1000.00 for quality content, or $20.00?  This creates a win-win situation for both writer and content buyer!

Balancing Exclusivity With Affordability

Of course, if exclusivity is very important to you, you may hesitate to purchase the same material that other webmasters are also purchasing.  Don’t write off PLR content quite yet!

There are many creative ways to use PLR content that makes it more unique.  Here are just a few ideas:

  • Re-write portions of it and insert your own anecdotes and personal insights.
  • Chop it up and use portions to create an autoresponder e-course.
  • Bundle it with other written material to create an entirely new product.
  • Rearrange or re-write portions of the material and compile a free report for your subscribers.
  • Use PLR content to promote your own products or affiliate products.
  • Use PLR articles as “filler” material for your blog or newsletter.
  • Hire a ghostwriter to slightly modify the material (this is often less expensive than hiring them to write from scratch).

Making Money with PLR

If you are an expert in your field you also have the opportunity to create our own PLR products – PLR being a niche all on it’s own! As I explained in the video, if you are able to create articles, ebooks, reports, videos, software, audio’s etc on a niche topic, you are able to sell the PLR rights to this, creating a whole new income stream – this is something on my ‘to do list’ for 2010 and totally worth considering if you already have a heap of content you have written / created in the passed for your various websites. There are some great articles of the Warrior Forum about this if you would like some indepth information!


Twitter Weekly Updates for 2010-01-31

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Ok, seems kind of funny that this blog is about balancing work with motherhood, but to be honest I am drowning! It’s pretty darn hard combining the 2! Sometimes I think it would be easier to go to a J.O.B just so that I could sit and concentrate on one thing for a length of time.

It's All about Me!
It’s All about Me!

Alas, this is certainly not the case! Pictured above is my 14 week old baby girl Jessee – she brings me bucket loads of delight – but just this week I have started to feel very stifled – I think the afterglow has worn off and the hormones are returning to normal – so reality is setting in. The reality that I really am a mum, and all that that brings!

It’s exhausting having to be there for someone else 24 hrs a day. Before Jess’s arrival, I wondered how I would cope with this. Being a fiercely independent woman who likes to do what I want – when I want had me wondering whether motherhood would be a good fit for me and I also vowed not to let ‘work’ come between me and being a fantastic mother!

“I think a life time of guilt is born with the baby”

I think a life time of guilt is born with the baby; DO I USE THE FISHER PRICE ELECTRIC SWING TOO MUCH? AM I FEEDING HER ENOUGH? DO I HAVE ENOUGH MILK? MAYBE I NEED TO PUT HER IN A ROUTINE?! but they say not to do that until 6 months….


So anyway, my baby is out there in her electric swing right now wide awake as i type this out – not crying – so should I feel guilty? I am desperate to get myself in to some kind of a routine; but let me recap my last 14 weeks for you:

  • Had a baby, who needed a hip brace which she hated, this made her miserable
  • Had to overcome breast feeding difficulties as feeding with the brace exceptionally hard (most women go to formula) but not I – I forged through
  • Have had a very ill husband who has needed medical treatment which means I have had to leave my home to reside 1200km’s away from it – which means…
  • I have moved house 3 times, been bouncing around between family and a fully furnished rental – which I am moving out of today – to move to my brothers (which isn’t so bad as he’s a fitness nazi and I desperately need to get in to a fitness regime for my sanity)

“I’ve tried EVERYTHING, we’ve walked to the beach I drove her around for 20 mins

and now… a clingy baby, I am the only one who can settle her, she won’t have a bar of daddy, and despite what I once thought, typing with a baby on your lap is virtually IMPOSSIBLE! Last week I went to a swimming lesson induction and had to leave Jess with daddy, half an hour in to it I got “THE CALL” an exhausted frustrated husband saying “I’ve tried EVERYTHING, we’ve walked to the beach I drove her around for 20 mins – which mind you I could only barely hear over the gut wrenching screams in the background…. so she came to sit with me in the meeting (which wasn’t allowed but they made an exception as they could hear Jess’s screams when I answered the call!

Blah, so that’s it – life as a stay at home internet mummy…. I am starting to go nuts, this week she has decided to stop sleeping through the night to wake up – oh 4 or five times or so - SERIOUSLY??!!

I want to make movies, resume http://beginnersblogging.com start my new site doing video marketing training….  finish my Consulting Tycoon course and build a new Internet Marketing Business… all with WHAT TIME?? If I work late in to the night – I can’t stop, then I have to wake to feed Jess, then I end up a mess (am very irritated when tired), then throughout the day my little diva just wants mummy cuddles – I know there is a light at the end – right now I have to try and establish a good routine to overcome this hurdle!

“What is the difference between an obstacle and an opportunity? Our attitude toward it. Every opportunity has a difficulty, and every difficulty has an opportunity.”
J. Sidlow Baxter


If anyone has any tips or tricks on how to get work done with a new baby HELP!! I’m all ears!


Profiting from Your Knowledge

Is it really possible to use your internet marketing knowledge to make a 6 figure income offline?

I just finished making this video to discuss the Consulting Tycoon course by Kyle Tully. When I saw this I immediately became EXCITED. As many people I know, know I “do stuff online” I often get asked to get websites etc done for small offline businesses – to this point I have always declined as I have been purely focused online. HOWEVER the bangs have kept coming on the door, louder and louder until simply, I could no longer ignore the facts! Small Business needs help with Internet Marketing – they have very little knowledge on the subject and they are constantly being shafted in to spending their marketing dollars with strategies that just don’t convert!

The Consulting Tycoon course is basically a course that will take you by the hand and show you the EXACT steps you need to take in order to set yourself up your own consulting business; the results from previous students is nothing short of remarkable.

Do offline business internet marketers need to be technical?

We discuss technical versus marketing skills. Putting together a business is going to involve some basic technical learning. If you can learn these things even a little you can put your self into a position where you can outsource later anyway. When you outsource the technical stuff you can know what to expect from outsourcing and you can fix things on the spot if you have to. Being able to talk about these things confidently will give you a boost when it comes to talking to offline clients. Professional web clients (corporates) will happily pay you to make small changes. You can outsource this and charge the client. We discussed the ‘done for you’ with a maintenance service model. Kyle says clients want this and I agree.

One time fee or recurring income?
You can do both – obviously a recurring income rocks the house! It’s total security!

Just do it for yourself or do it for others?
Providing a service for others is a great way to start cash flow and get great experience.
The average business owner has a very low level of knowledge about Internet Marketing. Even with a small exposure to internet marketing and solid offline consulting strategies you will be able to impress.

Success stories
Some of Kyles students have started out with a good mindset and created a very good business within a short period of time.

Ex-Retiree Liz Made $12,000 Her First Month

Liz told me she had spoken with 14 businesses… landed 8 as clients… and still had the other 6 ‘on the back burner’. Here’s what she told me during a Skype chat…

“I couldn’t handle more clients if I wanted… 2 a week is a really, really nice income. The prices I’m charging are a LOT higher than I was getting through affiliate marketing”

Obviously the results speak for themselves. I hope this leaves you all warm and fuzzy with the thoughts of infinite possibilities!

Check it out here: Consulting Tycoon Course


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